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Keywords: Promotion (marketing)
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Journal Articles
International Journal of Bank Marketing (1984) 2 (1): 50–56.
Published: 01 January 1984
... Limited 1984 USA Financial Institutions Banks Bank Marketing Market Research Market Segmentation Product Development Promotion (marketing) Deregulation: Its Impact on Financial Institution Marketing by Robert W. Johnson E.F.Hutton and Co, Seattle, Washington In this article, Robert...
