Keywords: Quantitative methods
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Journal Articles
International Journal of Bank Marketing (2010) 28 (7): 519–546.
Published: 12 October 2010
... on the behaviour of bank customers. Michael D. Clemes can be contacted at: mike.clemes@lincoln.ac.nz © Emerald Group Publishing Limited 2010 Banking Consumer behaviour Quantitative methods China Building long‐term relationships with customers has become a critical strategy for most...
Journal Articles
International Journal of Bank Marketing (2004) 22 (4): 238–259.
Published: 01 June 2004
... Virtual banking Electronic commerce Consumer behaviour Quantitative methods United States of America Electronic banking (e‐banking) technology represents a variety of different services, ranging from the common automatic teller machine (ATM) services and direct deposit to automatic bill...

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