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1-6 of 6
Keywords: Regulation
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Journal Articles
Reclaiming trust: examining the effect of SEC marketing rule on investment advisers and firms' practices
Available to Purchase
International Journal of Bank Marketing 1–20.
Published: 08 May 2026
... © Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only SEC marketing rule Regulation Financial services Investment adviser Marketing activity Regulation and investor protection within the financial services industry ensure financial systems...
Includes: Supplementary data
Journal Articles
Do changes in distributors' incentive structure drive mutual fund flows?
Available to Purchase
International Journal of Bank Marketing (2023) 41 (3): 508–526.
Published: 16 January 2023
... market regulator – one partial ban and another complete ban on upfront commissions – paid to mutual fund distributors on distributor-advised mutual fund flows. Design/methodology/approach The authors use novel distributor-level data across the 198 largest distributors in India between 2013 and 2020...
Journal Articles
Key investor information disclosure regulation and retail mutual fund flows in the Finnish market
Open Access
International Journal of Bank Marketing (2022) 40 (4): 865–885.
Published: 05 April 2022
...) for investors. This papers uses archival data from the Finnish mutual fund market to test how the regulation's information disclosure requirements concerning past performance, risk and fund fees are associated with mutual fund flows. Design/methodology/approach The study uses archival data on the mutual...
Includes: Supplementary data
Journal Articles
Evaluating the efficacy of credit card regulation
Available to Purchase
International Journal of Bank Marketing (2005) 23 (3): 237–254.
Published: 01 May 2005
...Karin Braunsberger; Laurie A. Lucas; Dave Roach Purpose In the USA, the Federal Reserve Board (FRB) has adopted a final rule amending the Truth in Lending Act's Regulation Z, effective October 1, 2001. The present study aims to use the elaboration likelihood model to explore how consumers might...
Journal Articles
Product development in UK retail banking: Developing a market‐oriented approach in a rapidly changing regulatory environment
Available to Purchase
International Journal of Bank Marketing (2005) 23 (1): 90–106.
Published: 01 January 2005
...Spiros Gounaris; David J. Slattery; Joseph G. Nellis Purpose The paper examines how product innovation in the UK banking industry has been affected and is likely to be affected by changes in regulation and in government policy. It considers the issues faced by banks in pursuing a market‐oriented...
Journal Articles
The regulatory challenge to relationship marketing in UK banking
Available to Purchase
International Journal of Bank Marketing (2004) 22 (6): 453–464.
Published: 01 October 2004
...John K. Ashton; Andrew Pressey Within the academic marketing literature the importance of government policy and regulatory judgement receives far less scrutiny than is justified. To illustrate the importance of government regulation broadly and the new UK competition law framework specifically...
