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Keywords: Rhetoric
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Journal Articles
Banking on bullshit: indifferences towards truth in corporate social responsibility
Available to Purchase
International Journal of Bank Marketing (2021) 39 (4): 618–637.
Published: 02 November 2020
...David M. Herold; Timo Dietrich; Tim Breitbarth Purpose This study aims to identify and deconstruct bullshit in banks' corporate social responsibility (CSR) communication to advance the management rhetoric research space, which has been characterised by an indifference to truth and meaning...
