Keywords: Savings banks
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Journal Articles
International Journal of Bank Marketing (2014) 32 (3): 223–244.
Published: 28 April 2014
... plays in customer CSR expectations. Design/methodology/approach – Analysing 648 customers of savings banks and 476 customers of commercial banks, several univariate statistics and two cluster analyses are implemented. Findings – The authors identify significantly consistent patterns...
Journal Articles
International Journal of Bank Marketing (2012) 30 (6): 414–435.
Published: 07 September 2012
..., constant conflicts, political crises, and natural disasters have sensitized society to the urgent need to help these depressed areas. The objective of the present study is to examine the role Spain's savings banks play in international cooperation and development as a field that society and the general...
Journal Articles
International Journal of Bank Marketing (1997) 15 (7): 243–254.
Published: 01 December 1997
...E.P.M. Gardener; P. Molyneux; J. Williams; S. Carbo Savings banks are an important European banking sector. From their traditional retail banking roots of catering for the poorer social groups and providing a limited range of specialist services, many savings banks today have evolved into full...
Journal Articles
International Journal of Bank Marketing (1985) 3 (2): 3–24.
Published: 01 February 1985
... by FIMA and Hubbard and Associates within America also indicate that savings institutions' managements still have much to learn. © MCB UP Limited 1985 Bank Marketing Savings Banks USA Financial Institutions Make the Move Towards a Sales Orientation by Hubbard and Associates Chicago...
Journal Articles

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