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Keywords: Service levels
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Journal Articles
International Journal of Bank Marketing (2010) 28 (6): 465–478.
Published: 14 September 2010
... very few studies conducted in a transitional economy. Service levels Value analysis Banking Customer satisfaction Customer loyalty Vietnam © Emerald Group Publishing Limited 2010 The service sector is playing an increasingly important role in the economy of many countries...
Journal Articles
International Journal of Bank Marketing (2009) 27 (4): 252–269.
Published: 12 June 2009
... the affective component of commitment and the behavior of repeat purchasing. Jane W. Licata can be contacted at: jwlicata@se.com © Emerald Group Publishing Limited 2009 Customer loyalty Stakeholder analysis Customer satisfaction Service levels Relationship marketing Financial...
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Journal Articles

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