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Keywords: Smart cards
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Journal Articles
International Journal of Bank Marketing (2000) 18 (5): 212–221.
Published: 01 September 2000
... thoughts on the directions for future research. © MCB UP Limited 2000 Financial services Relationship marketing Debit cards Credit cards Smart cards The delivery of personal financial services via the so‐called remote channels is already well established with the use...
Journal Articles
International Journal of Bank Marketing (2000) 18 (3): 112–123.
Published: 01 June 2000
...Christopher R. Plouffe; Mark Vandenbosch; John Hulland For more than a decade, bankers and others outside the financial services community such as hardware manufacturers have sought to solidify the place of smart card technology as a viable retail point‐of‐sale alternative and, more boldly...
Journal Articles
International Journal of Bank Marketing (1997) 15 (4): 134–139.
Published: 01 July 1997
...Vishal Puri Examines the many innovative smart card applications covering areas such as telecommunications, transport, banking, healthcare and employee/membership schemes. Looks at how the banks, financial services firms, information companies and card issuers are gradually reconceptualizing...

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