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Keywords: United States of America
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Journal Articles
International Journal of Bank Marketing (2012) 30 (7): 567–585.
Published: 05 October 2012
... campuses. Moreover, the paper supports the importance of generalizability of findings and replication studies. Charles Blankson can be contacted at: Charles.Blankson@unt.edu © Emerald Group Publishing Limited 2012 United States of America Students Credit cards Banks Marketing strategy...
Journal Articles
International Journal of Bank Marketing (2010) 28 (4): 288–296.
Published: 15 June 2010
...‐profit organizations Entrepreneurialism Philanthropy United States of America The assets of US philanthropic foundations exceed $3 trillion. These foundations along with not‐for‐profit and quasi‐public organizations make up such a large part of the economy that they are often referred...
Journal Articles
International Journal of Bank Marketing (2010) 28 (4): 252–266.
Published: 15 June 2010
... United States of America Urban regions There are nearly 8,000 community banks in the United States, and these banks operate more than 50,000 branch locations, according to Korn and Simons (2009) . Community banks are locally‐owned and operated banking institutions. They offer standard...
Journal Articles
International Journal of Bank Marketing (2007) 25 (7): 469–489.
Published: 16 October 2007
... United States of America Taiwan Ghana The banking industry has been characterized by increasing competition since the early 1980s. This has been the result of a number of interrelated factors such as competition and deregulation that have revolutionized the distribution of many financial...
Journal Articles
International Journal of Bank Marketing (2007) 25 (4): 207–222.
Published: 12 June 2007
... as the acceptance of a sales offer, when, under traditional contract law, an affirmative response accepting the offer would be necessary (US Federal Trade Commission, 1998). Financial services Banks Marketing strategy Consumer behaviour Customer satisfaction United States of America Voice...
Journal Articles
International Journal of Bank Marketing (2006) 24 (2): 112–132.
Published: 01 February 2006
... apologizing or making atonement. Originality/value This study of service recovery in US retail banking provides useful information on the link between satisfaction and various recovery strategies. Banking United States of America Service failures Service improvements Customer satisfaction...
Journal Articles
International Journal of Bank Marketing (2005) 23 (3): 237–254.
Published: 01 May 2005
... the Truth in Lending Act's Regulation Z. The findings should thus be of interest to regulators, credit card issuers, and consumer advocates. Credit cards Students Regulation Consumers Marketing United States of America In the USA, the simple slogan “charge it” was the driving force...
Journal Articles
International Journal of Bank Marketing (2004) 22 (4): 238–259.
Published: 01 June 2004
... Emerald Group Publishing Limited 2004 Financial services Virtual banking Electronic commerce Consumer behaviour Quantitative methods United States of America Electronic banking (e‐banking) technology represents a variety of different services, ranging from the common automatic teller...

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