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Keywords: Video
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Journal Articles
International Journal of Bank Marketing (2019) 37 (4): 976–990.
Published: 20 February 2019
...Ronald Kuntze; Chen (Ken) Wu; Barbara Ross Wooldridge; Yun-Oh Whang Purpose The purpose of this paper is to develop and test through an experiment, an innovative online video teaching module that significantly improves financial literacy in college of business students. Specific business major...
Journal Articles
International Journal of Bank Marketing (1993) 11 (2): 35–40.
Published: 01 February 1993
... MCB UP Limited 1993 Banks Consumer attitudes Quality Queues Time Video THE IMPACT OF WAITING IN LINE ON CONSUMERS 35 It behoves banks to consider new means of reducing consumers' waiting time. The Impact of Waiting in Line on Consumers Jean-Charles Chebat and Pierre Filiatrault...
