A strategic perspective to human resource development in Scottish tourism

Profiles “Tourism People” an industry‐led body established as an integral part of a new strategy for Scottish tourism. Its role is to focus the industry on meeting and exceeding the expectations of its customers, by investing in the people who work in the industry. Building on the earlier work of “Tourism Training Scotland”, the new body is a partnership organization, with representation from across the sector. This paper outlines some of the initiatives that will help to provide a range of learning and development opportunities for employers and employees in key industry roles.