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Social media review rating versus traditional customer satisfaction: Which one has more incremental predictive power in explaining hotel performance?

Woo Gon Kim, Seo Ah Park

International Journal of Contemporary Hospitality Management (2017) 29 (2): 784–802.

https://doi.org/10.1108/IJCHM-11-2015-0627

Published: 13 February 2017

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