Keywords: ChatGPT
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Journal Articles
International Journal of Contemporary Hospitality Management (2026) 38 (1): 86–103.
Published: 24 October 2025
... knowledge in shaping responses. Findings The results indicate that consumers who are more attuned to persuasion tactics tend to trust AI-driven reviews more than those authored by human influencers. Research limitations/implications ChatGPT, as an AI technology, continues to develop, and future...
Includes: Supplementary data
Journal Articles
International Journal of Contemporary Hospitality Management (2025) 37 (7): 2287–2305.
Published: 24 April 2025
... 23 02 2025 © 2025 Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Bibliometric analysis Tourism Hospitality AI ChatGPT AIGC Artificial intelligence (AI) has been integrated into various aspects of the tourism and hospitality (T...
Includes: Supplementary data
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