...Minwoo Lee; Woojin Lee; Hwansuk Chris Choi; Myunghee Ha Purpose Existing digital transformation ( DT ) frameworks treat technology as a passive tool, failing to explain AI-driven autonomous adaptation, agentic co-configuration and ecosystem orchestration. This paper aims to reconceptualize DT...

... facets of digitizing the human-intensive legacy hospitality business models. While broad in terms of multiple metrics, the hospitality industry has demonstrated an ability to incorporate IT-based business models within its legacy processes. The current hospitality context, corroborated...

...Ruilin Zhu; Jinyuan Zhang This study identified the factors affecting SHB at operational, managerial and transformational levels amidst the crisis. It further developed a theoretical framework of the SHB rebound matrix, highlighting the importance of digitization and digitalization...