... for analysis of the interview and are addressed in Section 4.0 and in Table III . Travel Communication technologies Distribution channels and markets The typical tradeoff between direct and indirect distribution in determining the channel mix of a given firm is driven by factors such as costs...

... should not have a large impact on the findings. Basak Denizci Guillet can be contacted at: hmbasakd@polyu.edu.hk © Emerald Group Publishing Limited 2010 Hotels Distribution channels and markets Hong Kong Hong Kong, a major tourist destination in Asia with many world‐class...

... technology set in motion a structural change that has shifted power to a new center: the search engines. Distribution channels and markets Communication technologies Tourism Marketing Internet © Emerald Group Publishing Limited 2010 Adding yet another layer of traditional...