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Keywords: Generative AI
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Journal Articles
Explicating immersion: a GenAI-assisted review
Available to Purchase
International Journal of Contemporary Hospitality Management (2026) 38 (2): 511–531.
Published: 08 January 2026
... 11 11 2025 12 11 2025 © 2025 Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Immersion Immersive experience Tourist experience Consumer experience Generative AI GenAI-assisted review The National Natural Science Foundation...
Includes: Supplementary data
Journal Articles
Generative artificial intelligence in human resource management: a critical reflection on impacts, resilience and roles
Available to Purchase
International Journal of Contemporary Hospitality Management (2025) 37 (9): 3136–3158.
Published: 25 August 2025
... Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Critical reflection Artificial intelligence Generative AI Human resource management Information technology Employee lifecycle Artificial intelligence (AI) has long been a part of technological evolution...
Journal Articles
Generative AI in international hotel marketing: impacts on employee creativity and performance
Available to Purchase
International Journal of Contemporary Hospitality Management (2025) 37 (8): 2601–2626.
Published: 22 May 2025
...Shaofeng Wang; Hao Zhang Purpose This study aims to explore how generative AI enhances employee creativity and performance in international hotel marketing. It applies an integrated technology–organization–environment (TOE) and antecedents–behavior–consequences (ABC) framework to examine the role...
Journal Articles
Advancing information search through GenAI: the roles of search type, travel motive and GenAI customization level
Available to Purchase
International Journal of Contemporary Hospitality Management (2025) 37 (5): 1725–1743.
Published: 07 February 2025
... and social interaction) and individual differences (e.g. purpose, personalities and attitude). Generative AI ChatGPT Chatbot Tourist information search Travel motive Task-oriented customization In examining GenAI adoption, many examined consumer experience and behavior in information search...
Includes: Supplementary data
Journal Articles
Leveraging ChatGPT and other generative artificial intelligence (AI)-based applications in the hospitality and tourism industry: practices, challenges and research agenda
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International Journal of Contemporary Hospitality Management (2024) 36 (1): 1–12.
Published: 07 June 2023
.../methodology/approach This study analyzes the existing literature and practices. This study draws upon these practices to outline a novel research agenda for scholars and practitioners working in this domain. Findings The integration of generative AI technologies, such as ChatGPT, will have...
