...Anil Bilgihan; Lydia Hanks; Nathan Discepoli Line; Makarand Amrish Mody Purpose This study aims to identify the causes of the academia-industry divide in hospitality marketing research in the form of the “Research Devaluation Map” and offers ideas for discussion points and suggestions for change...

...Xi Yu Leung; Lan Xue; Billy Bai Purpose – The purpose of this study is to provide a progress review of published Internet marketing research within the top eight hospitality and tourism journals and to provide suggestions on future research directions. Design/methodology/approach...

...Cristian Morosan; John T. Bowen; Morgan Atwood Purpose – The purpose of this study is to provide a domain statement for hospitality marketing research. The objectives of the study are to analyze the evolution of hospitality marketing research over the past 25 years, determine how the research...

... related to the topic of strategy in recent hospitality journals? How does the content of these articles differ from the more general field of strategic management? And, what are the potential gaps where researchers in the hospitality field can make contributions? Design/methodology/approach...

...Rob Law and Billy Bai; Myongjee Yoo; Sojung Lee; Billy Bai Purpose – The purpose of this study is to provide an analysis of published marketing research within the top four hospitality journals and suggest future research directions. Design/methodology/approach – The study selects the top...

... in experience-related papers. The findings suggest that, despite its fundamental importance, experience-related research remains under-represented in the tourism literature. Research limitations/implications – While this paper focused on the “leading” tourism journals as defined by various studies...

..., and unit level finances, which explained 75 percent of the variance among the individual items. Research limitations/implications The paper shows that the current study is limited in its generalizeability as the case study methodology is used. The current study does give researchers a start...

...Svetlana Rodgers Purpose The paper aims to provide a better understanding of food service technologies, applied research and technical literacy needs in hospitality. Design/methodology/approach Reviews the applied research in food services and the technical literacy needed to interpret...

...P.A. Jones; Diane Phillips The WHATT forum focussed on the key relationships between industry and academics in the context of research. It revealed that significant differences exist in the importance placed on research by the major industry sectors of tourism and hospitality...

... and academics from the hospitality and tourism sector discussed the definitions of “sustainable tourism development” and debated the key development issues in Caribbean tourism and related education and research needs. The meeting agreed that there was a lack of research and intellectual focus on Caribbean...

...MariaLaura Di Domenico; Alison Morrison Develops a conceptual framework for qualitative research directed at small hospitality firms, ensuring an appropriate “fit” between theory, research and analysis, and aiding subsequent practical applications for hospitality research practitioners. Proposes...

...Hadyn Ingram Editors: A.   Roper and Y.   Guerrier . A Decade of Hospitality Management Research: 10th Anniversary Volume . Threshold Press (in association with CHME) , 2001 . 163 pp. , ISBN: ISBN 1 903152 07 0   £35.00 Hospitality Management Research...

... on action research methodology, integrates the design and evaluative work with prior research, publications and subject‐related expertise in the context of leading a team in exploring ways of improving the design and functions of virtual tutoring. Distance learning Action learning Internet Research...

... the most appropriate statement to the measured construct and eliminates the meaningless one (content validity). © MCB UP Limited 1999 Hotels Service quality Research Methodology The purpose here is to suggest ways in which surveys can be improved. The paper will advocate...

...Angela Roper; Maureen Brookes Argues the case for interdisciplinary research in hospitality management. Education in the industry, by and large, does take this more holistic stance. Using a case illustrates the value and benefits of interdisciplinary research. One of the biggest problems is finding...

... Research Tourism In Latin America, governments and private businesses funnel investment to large‐scale tourism projects that rarely include participation of local communities. While there are certain benefits to a top‐down approach, it makes no sense when policy makers develop nature tourism...

...John T. Bowen Explores development in market segmentation relating to hospitality and tourism research published between 1990 and 1998. The literature is divided into three sections: segmenting a market; market targeting and marketing positioning. Identifies new areas for research, deeper...

... identification and for strategy and decision‐making purposes. Environmental scanning Europe Human resource management Industry Research Strategy From the review of the above listed academic journals a number of themes in the areas of hospitality can be identified. Themes like strategy and human...

... in the tourism industry and reports, both in tabular and written form, on research and industry developments affecting both tourism organizations and their environment. © MCB UP Limited 1995 Development Marketing Research Tourism This review of the journal Tourism Management, spans...

.... Literature research revealed a number of general issues relating to flexible working, which are included here in order to provide background information. The author would like to acknowledge her indebtedness to all those who assisted her during the investigations, especially Peter Davies, Personnel Director...