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In two experiments on reactions to persistent annoyance from another person, participants employed a very orderly verbal escalation sequence that fit a cascading Guttman scale. This began with requests and moved on to demands, and then to complaints, angry statements, threats, harassment, and abuse, in that order. The more escalated the tactic, the fewer people used it. People seldom skipped a step on the way to their most escalated tactic. Two possible explanations for this pattern seemed plausible in light of the data, that it is due to either a widely snared try‐try‐again script or a declining hierarchy of thresholds. Verbal escalation was associated with a negative view of the annoyer's character, while physical escalation was associated with blame and feelings of frustration and anger. Escalation was discouraged by membership in the same group as the annoyer. Loud noise did not encourage escalation in general but promoted the use of angry statements.

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