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Purpose
– The purpose of this paper is to develop, illustrate, and apply the concept of choice architecture to schools.
Design/methodology/approach
– The analysis is a synthesis of concepts from the social science research that nudge people toward positive actions.
Findings
– A dozen concepts are identified, defined, and illustrated as a set of principles and guidelines that are elaborated to guide school leaders in the science and art of choice architecture.
Practical implications
– The principles of choice architecture are demonstrated to be of practical utility for school leaders in designing educational contexts for school achievement.
Originality/value
– A mental toolbox of concepts and principles that are highlighted for use by school leaders to benefit students and teachers.
© Emerald Group Publishing Limited
2014
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