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Journal Articles
Journal Articles
International Journal of Educational Management (2017) 31 (7): 930–943.
Published: 11 September 2017
...Eyad Alfattal Purpose The purpose of this paper is to evaluate the needs and aspirations of international students studying at a comprehensive university campus in the USA in comparison to domestic students represented by factors that drive students’ college choice. Design/methodology/approach...
Journal Articles
International Journal of Educational Management (2015) 29 (5): 666–681.
Published: 08 June 2015
... the programme (Kallio, 1995 ; Gatfield et al., 1999 ; Price et al., 2003 ; FTA Research & Consultant, 2012). © Emerald Group Publishing Limited 2015 Higher education Vietnam College choice University choice Marketing approaches Student decision making...
Journal Articles
International Journal of Educational Management (2014) 28 (5): 590–609.
Published: 03 June 2014
... to 314 responses. Findings – Secondary school guidance counselors, followed by current and previous college students were the highlights in order of magnitude for non-marketing information sources for college choice. Social life received the highest loadings among college attributes and phone calls...

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