... College choice Indian students Higher education is important in shaping the knowledge and skills of future generations to understand and interpret the phenomena to adapt their behavior and lifestyle on an efficient, effective and sustainable basis (Mehmood et al., 2024). In professional...

...Eyad Alfattal Purpose The purpose of this paper is to evaluate the needs and aspirations of international students studying at a comprehensive university campus in the USA in comparison to domestic students represented by factors that drive students’ college choice. Design/methodology/approach...

... the programme (Kallio, 1995 ; Gatfield et al., 1999 ; Price et al., 2003 ; FTA Research & Consultant, 2012). © Emerald Group Publishing Limited 2015 Higher education Vietnam College choice University choice Marketing approaches Student decision making...

... to 314 responses. Findings – Secondary school guidance counselors, followed by current and previous college students were the highlights in order of magnitude for non-marketing information sources for college choice. Social life received the highest loadings among college attributes and phone calls...