... Group Publishing Limited 2008 Students Recruitment Higher education South Africa Information media Consumer behaviour Since 2002, the educational landscape in South Africa has been undergoing immense changes, which have impacted on the perceptions and consumer behaviour...

... are some important criteria for university selection. This study concerns the importance of these criteria in detail. Gonca Telli Yamamoto can be contacted at: gonca.telli@okan.edu.tr © Emerald Group Publishing Limited 2006 Universities Promotional methods Consumer behaviour Selection...

... Emerald Group Publishing Limited 2004 Consumers Consumer behaviour Higher education The expansion/commercialisation of the higher education (HE) sector, in the UK, is well documented. Such expansion has both supporters and detractors, but has undoubtedly changed the face of the sector...

.... The narrative following each question serves simply to describe and elaborate on the information conveyed by each graphic. © MCB UP Limited 1998 Consumer behaviour Education Equal opportunities Markets Schools College climate has been defined as the collective personality...

... as the single most important difference between goods and services. Gray[ 11 , p. 14] pointed out that there are varying degrees of intangibility, with education being: © MCB UP Limited 1996 Consumer behaviour Education Ethics Marketing Education is a service to customers or clients...

... a more focused and comprehensive customer compatibility management programme. Uses the theatrical metaphor to illustrate the roles and functions that need to be adapted in a compatibility management programme. © MCB UP Limited 1996 Consumer behaviour Customers Higher education Learning...

... Neighbourhoods) as a base. © MCB UP Limited 1991 Consumer behaviour Decision‐making unit Education Public sector 24 INTERNATIONAL JOURNAL OF EDUCATIONAL MANAGEMENT 5,2 R esearch shows that schools must address the needs of the market at which they are aiming. Choice of Secondary School: Consumer...

... arketing strategies for schools is an unfamiliar idea and it is approached here through consideration of consumer behaviour and establishing a competitive edge. Performance Indicators and Consumer Choice W.F. Dennison Financial Incentives The Education Reform Act 1988 and in particular those sections...