Keywords: Customer satisfaction
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Journal Articles
Journal Articles
Journal Articles
International Journal of Educational Management (2014) 28 (6): 635–654.
Published: 05 August 2014
... on customer satisfaction. Customer loyalty and the likelihood of customer recommendation can be enhanced by increasing reputation (Wang et al., 2003). In general, customer loyalty is manifested in different ways, including a commitment to re-buy or patronise a preferred product or service (Oliver...
Journal Articles
International Journal of Educational Management (2011) 25 (7): 671–686.
Published: 20 September 2011
...), “ Customer loyalty and complex services: the impact of corporate image on quality, customer satisfaction and loyalty for customers with varying degrees of service expertise ”, International Journal of Service Industry Management , Vol. 9 No. 1 , pp. 7 ‐ 23 . Arnould , E.J. , Price , L.L...
Journal Articles
International Journal of Educational Management (2010) 24 (1): 73–85.
Published: 19 January 2010
... education. Furthermore, loyalty is a concept that has been insufficiently applied in higher education. To Oliver (1997, p. 392) , customer loyalty is a: Universities Corporate image Students Customer satisfaction Customer loyalty Portugal In the last two decades, the higher education...
Journal Articles
International Journal of Educational Management (2005) 19 (6): 505–526.
Published: 01 October 2005
... and/or complementary courses. © Emerald Group Publishing Limited 2005 Universities General management Customer satisfaction Customer loyalty Spain In recent years, Spanish university institutions, as other institutions in their immediate surroundings, have had to face an increasingly competitive...
Journal Articles
Journal Articles
Journal Articles
International Journal of Educational Management (2001) 15 (4): 187–196.
Published: 01 July 2001
... Customer satisfaction The continued global demand for English language courses has seen the teaching of English to speakers of other languages (TESOL) grow into a successful global industry. The development and teaching of ESOL programmes is a primary undertaking of commercial English language...
Journal Articles
Journal Articles
International Journal of Educational Management (1995) 9 (1): 24–27.
Published: 01 February 1995
... of defects an organization can allocate resources more efficiently, producing more, to a higher standard, with the same overall volume of resources. It is important to recognize that: Academic staff Customer satisfaction Higher education Quality assurance Students TQM 1 an effective...

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