Keywords: Reputation management
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Journal Articles
Journal Articles
International Journal of Educational Management (2014) 28 (4): 461–478.
Published: 06 May 2014
...Kati Suomi; Päivikki Kuoppakangas; Ulla Hytti; Charles Hampden-Turner; Jukka Kangaslahti Purpose – The purpose of this paper is to explore the dilemmas that challenge reputation management in the context of higher education (HE). Design/methodology/approach – The paper introduces one...

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