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1-4 of 4
Keywords: Information searches
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Journal Articles
Determinants of consumer‐driven healthcare: Self‐confidence in information search, health literacy, and trust in information sources
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2011) 5 (1): 8–24.
Published: 05 April 2011
...Sejin Ha; Yun Jung Lee Purpose This study aims to examine the relationships between consumer self‐confidence in health information search and health‐related outcomes (i.e. knowledge about cancer prevention, healthcare behavior, and use of the web as a primary source for health information...
Journal Articles
International Journal of Pharmaceutical and Healthcare Marketing (2008) 2 (4)
Published: 21 November 2008
... © Emerald Group Publishing Limited 2008 --> Behaviour Health and medicine Information searches Internet “Do mergers and acquisitions create shareholder wealth in the pharmaceutical industry?” Mahmud Hassan, Dilip K. Patro, Howard Tuckman, Xiaoli Wang Vol. 1 No. 1...
Journal Articles
Value‐driven consumer e‐health information search behavior
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2007) 1 (2): 128–142.
Published: 03 July 2007
...Lynn Goetzinger; Jungkun Park; Yun Jung Lee; Rick Widdows Purpose The search for online health‐related information has become increasingly popular. This study examines online health information quality (relevance and clarity) and the perceived value of online health information search (social...
Journal Articles
Seniors' perceptions of prescription drug information sources
Available to Purchase
International Journal of Pharmaceutical and Healthcare Marketing (2007) 1 (2): 107–127.
Published: 03 July 2007
... ; Lindlof and Taylor, 2002 ; McCracken, 1988). Advertising Information searches Qualitative research Consumers Elderly people Decision making Information is essential to informed consumer decisions about prescription drugs. Consumers acquire drug information from various interpersonal...
