TQM for business students: an experiential learning approach Available to Purchase

Total quality management (TQM) represents a major philosophical revolution in the management of organizations. Compared with industries,academia has lagged behind in the adoption of the TQM principles. One of the most critical challenges to the business schools is to provide students with a comprehensive understanding of TQM. Presents a nontraditional approach to teaching a TQM course to undergraduate business students. The most salient features of this experience are student empowerment and practising the TQM principles in‐class. This experiential learning approach was well received by the students. Discusses implications of such an approach to teaching TQM and other courses in a business school.