Keywords: After-sales
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Journal Articles
International Journal of Quality & Reliability Management (2021) 38 (7): 1593–1613.
Published: 08 December 2020
...Miguel Afonso Sellitto Purpose The purpose of this study is to evaluate the after-sales strategy of an industrial equipment manufacturer. Design/methodology/approach The research study’s object is the Brazilian operation of a company belonging to a multinational group that designs...
Journal Articles

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