... Publishing Limited Licensed re-use rights only Agility Agility drivers Agility capabilities Agility enablers Quality function deployment House of quality Organizational agility (OA) is a key concept for prospering in a competitive environment (Walter, 2021). The high competitive...

.... Design/methodology/approach In this study, deep interview was employed as main data gathering instrument. Once customer expectations were assessed, a House of Quality scheme was established. Consequently, the QFD matrix was being analyzed as a whole. Findings The results of the study demonstrate...

...Enrico Vezzetti; Federica Marcolin; Andrea Luigi Guerra Purpose – Quality function deployment (QFD) is a worldwide-known, design for quality approach, which gathers several design quality methods. Among them, the House of Quality (HoQ) correlates the Voice of Customer and the Voice of Company...

... to be effective, QFD practitioners need to be able to accurately differentiate between the final weights (FWs) that have been assigned to HOWs in the house of quality matrix. The paper aims to introduce a statistical testing procedure to determine whether the FWs of HOWs are significantly different...

... product creation process will go wrong. As a result, not only will it incur unnecessarily huge cost, but it will also result in producing unwanted products. © Emerald Group Publishing Limited 2013 QFD Quality function deployment House of quality Relationship matrix Normalization...

... the entire process (Enriquez et al., 2004 ; Kim et al., 2005). If inaccurate importance scores are generated for customer requirements, then the entire house of quality is built upon a weak foundation. At this point, traditional research methods to determine the relative importance...

... DRs, can be identified using benchmarking data of customer competitive analysis. Fung et al. (1999) proposed a fuzzy customer requirement inference system in which the product attributes could be mapped out. Quality function deployment Decision making House of quality Linear...

...Andrew Olewnik; Kemper Lewis Purpose The House of Quality (HoQ) is a popular design tool that supports information processing and decision making in the engineering design process. While its application is an aid to conceptual aspects of the design process, its use as a quantitative information...

... already been referred to as “houses of quality” or “QFD matrices” by the previously referenced authors) as a “means to” and not “an end in themselves”, that is to say they are there to provide insight into the nature of the product or service and what is necessary to improve it with relation to the spoken...

... according to his preferences. The formulation is capable of generating a set of Pareto‐optimal solutions with respect to customer satisfaction and cost thus allowing the development team to explore their viability in relation to the subsequent houses of quality. At the same time, the scheme is simple enough...

... should be listed on the secondary location requirement. Quality function deployment Sampling House of quality Location Distribution centres Facility location is a long‐term business strategic decision for a distribution company. The strategic nature of facility location problems happens...

... using an inconsistent house of quality (HOQ) chart. An inconsistent HOQ chart is one in which the information from the roof matrix is inconsistent with that from the relationship matrix. This paper develops a systematic procedure to check the consistency of information contained in an HOQ chart...

... hierarchical framework for QFD planning process and a zero‐one goal programming model for the selection of design requirements are proposed. The hierarchical framework contributes to the strategic guidance and provides clear direction for QFD teams during the construction of the house of quality. The decision...

.... Unfortunately, in typical education institutions there is a lack of unifying focus on satisfying various customers’ needs (Seymour, 1992). The customer‐driven focus is an important lesson that higher education should learn from industry. Higher education TQM House of quality Customer orientation...

... brainstorming sessions together with people experienced in designing Web‐pages, the list of technical requirements is finalized as follows: © MCB UP Limited 1998 House of quality Information technology Quality function deployment Questionnaires Many different methods exist to control...