Keywords: Interpretive structural modelling
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Journal Articles
International Journal of Quality & Reliability Management (2025) 42 (1): 61–85.
Published: 16 April 2024
...Sanjay Gupta; Sahil Raj; Aashish Garg; Swati Gupta Purpose The primary purpose of this study is to examine the factors leading to shopping cart abandonment and construct a model depicting interrelationship among them using interpretive structural modeling (ISM) and Matriced Impact Croises...
Journal Articles
Journal Articles
International Journal of Quality & Reliability Management (2017) 34 (4): 462–477.
Published: 03 April 2017
... for developing a web-based survey to explore the existence as well as strength of the structural relationship between each and every pair of the identified variables using interpretive structural modelling and MICMAC (Impact Matrix Cross-Reference Multiplication Applied to a Classification). Findings TQM...

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