Keywords: Product validation
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Journal Articles
International Journal of Quality & Reliability Management (2018) 35 (9): 1956–1975.
Published: 01 October 2018
... customers’ requirements. One of the key forms of product validation is testing with a group of customers. The purpose of this paper is to introduce a graphical method of product validation based on the Kano model. Design/methodology/approach The approach is based on a proposed method for categorising...

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