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Keywords: Qualitative research
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Journal Articles
Journal Articles
International Journal of Quality & Reliability Management (2013) 30 (3): 256–279.
Published: 08 March 2013
... research and theory regarding Six Sigma implementation in financial service organizations, we have chosen a qualitative research approach, following Strauss and Corbin (1990) , in which we use in‐depth interviews as our primary qualitative information‐gathering method. These aim to gather the data needed...

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