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Keywords: Quality function deployment
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Journal Articles
An intuitionistic fuzzy Choquet integral approach for quality function deployment: an application in the medical devices industry
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International Journal of Quality & Reliability Management (2026) 43 (5): 1352–1385.
Published: 24 March 2026
...Gazi Murat Duman; Brian Vo; Elif Kongar Purpose This study bridges a critical literature gap by proposing a novel quality function deployment (QFD) framework that integrates the intuitionistic fuzzy Choquet integral (IFCI) with group decision-making (GDM) for the medical devices industry...
Journal Articles
Marine engineering systems failure analysis using extended failure modes and effects analysis with quality function deployment: maritime house of reliability
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International Journal of Quality & Reliability Management (2026) 43 (2): 516–538.
Published: 03 November 2025
...Kadir Cicek Purpose This study develops the Maritime House of Reliability (M-HoR), an integrated model combining Quality Function Deployment (QFD) and Failure Modes and Effects Analysis (FMEA), to improve the reliability assessment of marine engineering systems by systematically embedding user...
Journal Articles
A combined QFD-AHP decision-making tool for the investigation and improvement of e-banking usage
Available to Purchase
International Journal of Quality & Reliability Management (2024) 41 (1): 150–172.
Published: 23 May 2023
...George Paltayian; Andreas Georgiou; Katerina Gotzamani Purpose This paper presents a decision-making framework for e-banking operations, based on the Quality Function Deployment and the Analytic Hierarchy Process. The main research question is the development of a framework and its potential...
Journal Articles
A fuzzy QFD approach to prioritize capabilities and enablers of organizational agility based on its drivers: a case study
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International Journal of Quality & Reliability Management (2023) 40 (8): 1859–1875.
Published: 23 December 2022
...Marzieh Abbaszadeh; Hadi Shirouyehzad; Milad Asadpour Purpose The purpose of this paper is to present a fuzzy Quality Function Deployment (QFD)-based approach for identifying and prioritizing organizational agility (OA) capabilities and enablers based on its drivers. Design/methodology/approach...
Journal Articles
A hybrid multi-criteria decision-making approach to assess the enablers of manufacturing flexibility under fuzzy environment
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International Journal of Quality & Reliability Management (2021) 38 (4): 955–985.
Published: 28 August 2020
... on fuzzy quality function deployment (FQFD), fuzzy analytical hierarchical process (FAHP) and fuzzy technique for order of preference by similarity to ideal solution (FTOPSIS) to assess and prioritise enablers of manufacturing flexibility in an uncertain environment. Findings The study proposes...
Journal Articles
Developing a two-phase QFD for improving FMEA: an integrative approach
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International Journal of Quality & Reliability Management (2019) 36 (8): 1454–1474.
Published: 10 May 2019
... been proposed based on literature review. The proposed approach is an integration of FMEA and quality function deployment (QFD). The proposed approach includes a two-phase QFD. In the first phase, failure modes are prioritized based on failure effects and in the second phase, failure causes...
Journal Articles
Improving check-in (C/I) process: an application of the quality function deployment
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International Journal of Quality & Reliability Management (2018) 35 (9): 1907–1919.
Published: 01 October 2018
...Mune Moğol Sever Purpose Quality function deployment (QFD) is a suitable tool for understanding the expectations of hotel guests from services provided to them and designing the new one. It is also a well-known technique for improving service and product quality in general. First applied by Yoji...
Journal Articles
QFD 3D: a new C-shaped matrix diagram quality approach
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International Journal of Quality & Reliability Management (2016) 33 (2): 178–196.
Published: 01 February 2016
...Enrico Vezzetti; Federica Marcolin; Andrea Luigi Guerra Purpose – Quality function deployment (QFD) is a worldwide-known, design for quality approach, which gathers several design quality methods. Among them, the House of Quality (HoQ) correlates the Voice of Customer and the Voice of Company...
Journal Articles
Statistical comparison of final weight scores in quality function deployment (QFD) studies
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International Journal of Quality & Reliability Management (2014) 31 (2): 184–204.
Published: 25 February 2014
...Zafar Iqbal; Nigel P. Grigg; K. Govinderaju; Nicola Campbell-Allen Purpose – Quality function deployment (QFD) is a methodology to translate the “voice of the customer” into engineering/technical specifications (HOWs) to be followed in designing of products or services. For the method...
Journal Articles
On normalizing the relationship matrix in quality function deployment
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International Journal of Quality & Reliability Management (2013) 30 (6): 647–661.
Published: 21 June 2013
...Hendry Raharjo Purpose This paper aims to investigate the need of normalizing the relationship matrix in quality function deployment (QFD), especially when it leads to rank reversal, and eventually provide a guideline to know when it should be done. Design/methodology/approach The research...
Journal Articles
Improving the house of quality with maximum difference scaling
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International Journal of Quality & Reliability Management (2012) 29 (5): 576–594.
Published: 18 May 2012
... for all future QFD activities. Typically, there are three main activities conducted in this stage: © Emerald Group Publishing Limited 2012 Quality function deployment House of quality Voice of the customer Customer requirements Maximum difference scaling Stated importance ratings...
Journal Articles
Supplier selection using QFD: a consumer products case study
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International Journal of Quality & Reliability Management (2012) 29 (3): 284–294.
Published: 09 March 2012
.... The purpose of this paper is to employ the Quality Function Deployment (QFD) methodology to analyze the common purchasing problem of supplier selection for toothpaste packaging. Thus, a technique well known in quality management is adapted for use in the entirely new context of supplier selection...
Journal Articles
Quality function deployment and its profitability engagement: a systems thinking perspective
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International Journal of Quality & Reliability Management (2011) 28 (9): 910–928.
Published: 11 October 2011
...Yahia Zare Mehrjerdi Purpose The paper seeks to give some reviews of quality function deployment and by using a systems thinking perspective to show how QFD can be a useful and profit‐making tool for business decision making in general. Design/methodology/approach In order to show that QFD...
Journal Articles
Quality function deployment and its extensions
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International Journal of Quality & Reliability Management (2010) 27 (6): 616–640.
Published: 29 June 2010
...Yahia Zare Mehrjerdi Purpose The author aims to review the fundamental concept of quality function deployment and to discuss the facts that the road to success for new product development is the identification of customers' requirements and their conversion into engineering design requirements...
Journal Articles
Ranking of customer requirements using the fuzzy centroid‐based method
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International Journal of Quality & Reliability Management (2010) 27 (2): 201–216.
Published: 26 January 2010
...): Quality function deployment Customer services management Mathematical modelling Step 1 – customer needs (WHATs); Step 2 – relative importance ratings; Step 3 – competitive analysis; Step 4 – final importance ratings; Step 5 – technical measures (HOWs); Step 6 – relationship...
Journal Articles
Vectors of innovation to support quality initiatives in the framework of ISO 9001:2000
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International Journal of Quality & Reliability Management (2008) 25 (7): 674–693.
Published: 01 August 2008
... 2008 Quality management Quality function deployment Quality audit Innovation ISO 9000 series In the present economic environment, more and more companies implement quality management systems (QMSs) in the attempt of bringing supplementary competitive advantages to their businesses...
Journal Articles
Limitations of the House of Quality to provide quantitative design information
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International Journal of Quality & Reliability Management (2008) 25 (2): 125–146.
Published: 25 January 2008
... H0. Namely, it can be concluded that there is likely no affect on the final quantitative results in the HoQ due to quantitative scale choice. © Emerald Group Publishing Limited 2008 House of quality Quality function deployment Design and development To aid in describing...
Journal Articles
Using QFD for e‐business planning and analysis in a micro‐sized enterprise
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International Journal of Quality & Reliability Management (2007) 24 (8): 813–828.
Published: 11 September 2007
... framework which integrates the balanced scorecard, value chain and quality function deployment techniques into an integrated framework known as the E‐Business Planning and Analysis Framework (E‐PAF). It has been produced using an action research approach. Findings A new framework with a supporting case...
Journal Articles
The house of reliability
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International Journal of Quality & Reliability Management (2007) 24 (4): 420–440.
Published: 24 April 2007
... of the Quality Functional Deployment/House of Quality (QFD/HoQ) concepts to reliability studies. It is able to translate the reliability requisites of customers into functional requirements for the product in a structured manner based on a Failure Mode And Effect Analysis (FMEA). Besides, it then allows...
Journal Articles
An empirical study of quality function deployment on company performance
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International Journal of Quality & Reliability Management (2006) 23 (4): 345–366.
Published: 01 April 2006
...Andreas Herrmann; Frank Huber; René Algesheime; Torsten Tomczak Purpose Quality function deployment (QFD) has had considerable success in terms of its implementation in companies. It has also been the subject of many studies in recent years. It seems, however, that there are some shortcomings...
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