Keywords: Customer engagement
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Journal Articles
Journal Articles
Journal Articles
International Journal of Quality and Service Sciences (2023) 15 (3-4): 291–319.
Published: 20 October 2023
... Building on stimulus organism response theory, this study aims to examine the influence of Integrated store service quality (ISSQ) on omnichannel shoppers’ attachment to the integrated store with the mediating role of omnichannel customer engagement (CE) dimensions (absorptive attention, enthusiastic...
Journal Articles
International Journal of Quality and Service Sciences (2022) 14 (2): 238–257.
Published: 14 December 2021
... quality (SQ) (online and offline) influences such voluntary customer reciprocity in greening. Design/methodology/approach This study used a virtual survey among 400 customers of e-commerce firms that have adopted greening practices requiring customer engagement and regressions were used to test...
Journal Articles
International Journal of Quality and Service Sciences (2018) 10 (4): 334–348.
Published: 21 September 2018
... innovations that have been previously neglected. Services Innovation Customer engagement Modularity Nofie Iman can be contacted at: nofie.iman@ugm.ac.id 15 06 2017 19 10 2017 22 02 2018 17 05 2018 © Emerald Publishing Limited 2018 Emerald Publishing Limited...
Journal Articles

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