... interest, retail pleasure, perception of merchandise quality, patronage intention, and purchase behaviour to provide empirically tested, actionable product display methods to visual merchandising researchers and practitioners. Design/methodology/approach – The authors used mixed methods...

...Sarah Lewis; John Arnold Purpose The paper aims to improve knowledge of how organisational career management (OCM) techniques are used within the UK retail buying and merchandising (B&M) community. Design/methodology/approach Using quantitative research methods via an online survey of B...

... of fast fashion, building on the in‐season buying and reduced lead time concept to incorporate “newness” as a key feature of fast fashion, in other words, continual renewal and updating of ranges and merchandise delivered to the store. A combination of factors have taken place in the fashion market...

... in their competitive position and in the type of manufactured product; the consensus of both groups regarding the perception of favourable merchandising for store brands; the greater number of production and market motivations versus the relational motivations in the manufacture of store brands; the no convenience...

...‐employed teams, each merchandising their employers' timber‐products within the stores of two leading UK DIY retail groups. Non‐participant observation and self‐administered questionnaires were used to investigate, first, the association between reported merchandiser job satisfaction and various theoretical...

... based on traditional commerce, rather than on large stores, like modern supermarkets and superstores (Valenzuela, 1999). Shelf space Neural nets Labelling Generics Product management Merchandising Spain The growing penetration of store brands in a great number of markets...

...Barry J. Davies; Philippa Ward Purpose TThe purpose of this paper is to review the literature on facet theory and present an approach to map the relationship between retail branding (particularly brand recognition) and visual merchandising. Design/methodology/approach Fact theory has been used...

... between retailer trade names (Lambrey and Filser, 1992). If volume retailers are to appreciate fully the stores that shoppers compare them to, their outlook must be broader than a mere intratype‐intertype approach. Mass merchandisers have to grasp how consumers perceive their retail outlets, based...

...Shona Kerfoot; Barry Davies; Philippa Ward This research presents the results of an initial investigation on “visual merchandising” and its effects on purchase behaviour and brand recognition. The context is concessionary branded female fashion offerings within a department store. The research...

...Gaynor Lea‐Greenwood This paper outlines recent research which demonstrates that the re‐naming of display as visual merchandising has led to centralisation and professionalism of the function. Centralisation of visual merchandising has given the function a strategic profile which has to date been...

... assortments. Theoretically, such efforts should become increasingly costly as retailers discover less than optimal stock turnover due to diminishing marginal merchandise productivity (for further discussion, see[ 8 , 11 , 13 ]). In these senses, this paper assumes not only rational conduct on the part...

... as separate “shops” behind the checkouts. Contrastingly, product range diversifications such as stationery, entertainment and clothing have tended to be incorporated into the main shopping aisles. Attempts to identify whether consumers would prefer these non‐food ranges to be differently merchandised...

...Peter Smith; David J. Burns Aims to examine the relationship between the merchandising strategies employed in the configuration of a power aisle and consumers’ price perceptions of those products within a warehouse grocery store setting. The results suggest that a power aisle comprising a smaller...

... sector organizations. In contrast, the literature on retail buying is scanty and often inappropriate to the UK situation. Retailing textbooks usually have chapters on retail buying. For example, Davidson et al.[9] include buying in Part Four of their book, as a component of merchandise management...

...Barry Davies; Peter Jones; John Pal Reviews a 1938 issue of Chain and Multiple Store, detailing the then current focus of conglomerate retailing, innovations, benefits to the customer, etc. Explores the issues of expansion and concentration, store and merchandise marketing, customer...

... and adaptations in product, merchandising and staffing arrangements in‐store suggested. © MCB UP Limited 1990 Consumer behaviour Grocery industry Merchandising Models United Kingdom Brands Own‐label goods VOLUME 18 NUMBER 6 1990 A Buyer Behaviour Approach to Merchandising and Product Policy...