Skip to Main Content
Andrew C. Billings
Close
Follow your search
Access your saved searches in your account
Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles

From gamification to personalization: sports media, Web 3.0 and the desire for the ultimate fan experience

Available to Purchase
Andrew C. Billings
Journal: International Journal of Sports Marketing and Sponsorship
International Journal of Sports Marketing and Sponsorship (2025) 26 (2): 273–278.
https://doi.org/10.1108/IJSMS-06-2023-0121
Published: 30 April 2024
View article titled, From gamification to personalization: sports media, Web 3.0 and the desire for the ultimate fan experience
Open the PDF for From gamification to personalization: sports media, Web 3.0 and the desire for the ultimate fan experience in another window
Add to Citation Manager for From gamification to personalization: sports media, Web 3.0 and the desire for the ultimate fan experience
Journal Articles

Examining confirmation biases: implications of sponsor congruency

Available to Purchase
Michael Devlin, Andrew C. Billings
Journal: International Journal of Sports Marketing and Sponsorship
International Journal of Sports Marketing and Sponsorship (2018) 19 (1): 58–73.
https://doi.org/10.1108/IJSMS-10-2016-0078
Published: 05 February 2018
View article titled, Examining confirmation biases: implications of sponsor congruency
Open the PDF for Examining confirmation biases: implications of sponsor congruency in another window
Add to Citation Manager for Examining confirmation biases: implications of sponsor congruency
This Feature Is Available To Subscribers Only

or Create an Account

Close Modal
Close Modal

Gift article access

As a benefit of your subscription, you can share temporary access to restricted articles.

Each link will stop working after 30 days or 10 uses. You may create up to 10 links in a 30 day period.

Please sign in to your personal account to gift article access.

Register

Gift article access

As a benefit of your subscription, you can share temporary access to restricted articles.

Each link will stop working after 30 days or 10 uses. You may create up to 10 links in a 30 day period.

Gift articles remaining: --

Gift article access

Each link will stop working after 30 days or 10 uses. You may create up to 10 links in a 30 day period.

Gift articles remaining: --

Gift article access

As a benefit of your subscription, you can share temporary access to restricted articles.

Each link will stop working after 30 days or 10 uses.

You have reached the limit of 10 links within a 30 day period.

Sharing Unavailable

Sharing content requires targeting cookies to be enabled. Please update your cookie preferences to use this feature.