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Journal Articles

Structure and analyze the football value chain in Brazil

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Rosiane Serrano, Daniel Pacheco Lacerda, Ricardo Augusto Cassel, Aline Dresch, Maria Isabel Wolf Motta Morandi
Journal: International Journal of Sports Marketing and Sponsorship
International Journal of Sports Marketing and Sponsorship (2019) 20 (2): 258–275.
https://doi.org/10.1108/IJSMS-02-2017-0013
Published: 25 February 2019
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