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Journal Articles

Examining relationships among process quality, outcome quality, delight, satisfaction and behavioural intentions in fitness centres in Malaysia

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Behzad Foroughi, Mohammad Iranmanesh, Hassan F. Gholipour, Sunghyup Sean Hyun
Journal: International Journal of Sports Marketing and Sponsorship
International Journal of Sports Marketing and Sponsorship (2019) 20 (3): 374–389.
https://doi.org/10.1108/IJSMS-08-2018-0078
Published: 17 June 2019
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Journal Articles

The effects of peripheral service quality on spectators’ emotions and behavioural intentions

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Behzad Foroughi, Khairul Anuar Mohammad Shah, Thurasamy Ramayah, Mohammad Iranmanesh
Journal: International Journal of Sports Marketing and Sponsorship
International Journal of Sports Marketing and Sponsorship (2019) 20 (3): 495–515.
https://doi.org/10.1108/IJSMS-08-2018-0082
Published: 04 June 2019
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