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Trevor Slack
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Journal Articles
International Journal of Sports Marketing and Sponsorship (2003) 4 (4): 3–9.
Published: 01 January 2003
Journal Articles
Adopting A Relationship Marketing Paradigm: The Case of the National Basketball Association
Available to Purchase
International Journal of Sports Marketing and Sponsorship (2001) 2 (4): 60–84.
Published: 01 January 2001
Journal Articles
Corporate Sponsorship and Organisational Strategy: Bridging the Gap
Available to Purchase
International Journal of Sports Marketing and Sponsorship (1999) 1 (3): 37–53.
Published: 01 September 1999
Journal Articles
International Journal of Sports Marketing and Sponsorship (1999) 1 (1): 2–10.
Published: 01 March 1999
