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Keywords: Intention to watch T20 world cup
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Faheem Gul Gilal, Naeem Gul Gilal, Beenish Tariq, Rehman Gul Gilal, Rukhsana Gul Gilal, Zhenxing Gong, Nisar Ahmed Channa
International Journal of Sports Marketing and Sponsorship (2021) 22 (2): 197–219.
Published: 29 May 2020
... in Pakistan. Faheem Gul Gilal can be contacted at: faheem.gul@iba-suk.edu.pk 09 09 2019 06 01 2020 28 03 2020 28 03 2020 © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only Fans’ motivations Intention to watch T20 world cup...
