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Keywords: Theoretical review
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Journal Articles
Rosiane Serrano, Daniel Pacheco Lacerda, Ricardo Augusto Cassel, Aline Dresch, Maria Isabel Wolf Motta Morandi
International Journal of Sports Marketing and Sponsorship (2019) 20 (2): 258–275.
Published: 25 February 2019
... of economic and social development. Research limitations/implications This paper provides a view of the actors who make up the football value chain, and also supplies a complementary view to the models of chains presented in the theoretical review, enabling the provision of evidence on the axis...
