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Journal Articles

Country-of-origin (COO) brand loyalty and related consumer behaviour in the Japanese wine market

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Johan Bruwer, Courtney Buller, Anthony John Saliba, Elton Li
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2014) 26 (2): 97–119.
https://doi.org/10.1108/IJWBR-05-2013-0020
Published: 10 June 2014
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Journal Articles

Region of origin as choice factor: wine knowledge and wine tourism involvement influence

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Biagio Famularo, Johan Bruwer, Elton Li
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2010) 22 (4): 362–385.
https://doi.org/10.1108/17511061011092410
Published: 09 November 2010
View article titled, Region of origin as choice factor: wine knowledge and wine tourism involvement influence
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Journal Articles

Enhancing long‐term grape grower/winery relationships in the Australian wine industry

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Simon Somogyi, Amos Gyau, Elton Li, Johan Bruwer
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2010) 22 (1): 27–41.
https://doi.org/10.1108/17511061011035189
Published: 23 March 2010
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Journal Articles

Region of origin and its importance among choice factors in the wine‐buying decision making of consumers

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Emily McCutcheon, Johan Bruwer, Elton Li
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2009) 21 (3): 212–234.
https://doi.org/10.1108/17511060910985953
Published: 21 August 2009
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Journal Articles

The role of perceived risk in wine purchase decisions in restaurants

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Stephen Lacey, Johan Bruwer, Elton Li
Journal: International Journal of Wine Business Research
International Journal of Wine Business Research (2009) 21 (2): 99–117.
https://doi.org/10.1108/17511060910967962
Published: 05 June 2009
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