... report there are no competing interests to declare. 05 08 2024 25 04 2025 10 07 2025 15 07 2025 © 2025 Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Wine tourism Experiencescape Advertising Marketing research...

... approach with coincident results. Other market studies include Cyprus (Michis and Markidou, 2013) and South Africa (Van Rensburg and Prülaid, 2004). Argentina Wines Regression Econometric Model Pricing Marketing research Wine pricing has a long-standing position in the agribusiness...

... 17 08 2021 22 08 2021 © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Symbolic value Consumer attitude Product-norm experience Willingness to pay Purchase intention Purchasing Wines Regression Survey research Marketing research...

... Wine consumption Sustainability Price Demographics Psychographics Cover crops Market segmentation Wines Alcoholic drinks Alcoholic drinks industry Sustainability Consumer behavior Marketing research With any new or lesser known product, it is essential to identify likely buyers...

... but also to question the connection between implicit perception and subsequent evaluation. Decision-making Consumer behaviour Regression User experience Survey research Marketing research Experiment Eye-tracking Wine preference Wine label design A label has a higher probability of winning...

... Regression Customer satisfaction Critical success factors Consumer behavior Survey research Marketing research Marketing models Wine tasting rooms Satisfaction Repurchase intent Value for money Service quality importance–performance (IMPA) Partial least squares modelling (PLS) © Emerald...

... pricing model of South African OV wines, the following set of hypotheses for five candidate extrinsic cues apply: Marketing Old vineyards Market signaling Hedonic pricing Nascent cues South Africa Wines Regression Analytical economic model Marketing research Product claims...

... management Purchase intention Marketing research Value orientations Cognac Parental cultural capital Consumers’ motivation and choice are influenced by the environments in which they grow up. In addition to mass media and peers, an important factor in consumer socialization is the transmission...

... United States of America Wines Econometric model Surveys Consumer behaviour Regression Market segmentation Logit/probit/tobit Survey research Marketing research USDA Federal-State Marketing Improvement Program 11091317 Wine tourism is a special form of agritourism (Wicks...

... 2018 13 03 2018 © Emerald Publishing Limited 2018 Emerald Publishing Limited Licensed re-use rights only Market segmentation Wines Attitudes Purchase intention Marketing research Organic wine For quarter of a century, an ecologic mainstream trend has managed...

... of the first articles to isolate the Millennials who are buying higher-priced wines. This research sheds light on a potentially lucrative consumer segment. Marketing Survey research Surveys Regression USA Wines Market segmentation Consumers Logit/Probit/Tobit Marketing research Lindsey...

... (Brzozowski et al., 2009). Gergely Szolnoki can be contacted at: gergely.szolnoki@hs-gm.de © Emerald Group Publishing Limited 2014 Marketing research Germany Consumer behaviour Customer loyalty Survey research Surveys Value analysis Wines The Internet has contributed...

...: Computer Generated Hierarchical Value Maps", Workshop on Consumer Behavior Extending the Cognitive Structure Perspective, European Institute for Advanced Studies in Management, Brussels, 1989. © MCB UP Limited 1992 Alcoholic Drinks Industry Market Segmentation Marketing Research Marketing...