... which appear comparable to those in Burgundy. New Zealand reports high self-perceived competitiveness but lacks top-tier “iconic” ratings. Research limitations/implications Limitations include the cross-sectional design, which precludes causal inference and the identification of specific...

...Nicolas Depetris Chauvin; Antoine Pinède; David Priilaid Purpose This paper aims to examine the convergence and divergence of business and production practices in the global wine industry, particularly focusing on Pinot Noir producers in Burgundy, New Zealand and South Africa (SA). This study...

...Rory Hill; Joanna Fountain Purpose This paper aims to situate restaurant experiences and in particular the wines available on wine lists, within the wider context of wine tourism. This is done by examining the wine lists of restaurants in two New Zealand destinations, focusing in particular...

... conducted with three winegrowing firms in New Zealand. All family members (both senior and next generation) employed in each business were interviewed alongside non-family employees. Findings Three key dimensions – knowledge sharing, entrepreneurial characteristics and leadership attributes – were...

... must exist between parties to facilitate the pervasive use of contracts. Design/methodology/approach – The empirical results are derived from mail survey responses of 111 South African and 116 New Zealand wineries. These two countries were selected because of the variances in the efficiencies...

...Rachel Dodds; Sonya Graci; Soyoung Ko; Lindsay Walker Purpose While global wine consumption is growing, environmental sustainability in the wine industry is also receiving increased attention from retailers, governments, environmental groups, and consumers. New Zealand has experienced a winery...

... to examine the actual purchase decisions made by 399 consumers inside stores in New Zealand, Australia, the UK and the USA. Findings The results indicate that gender has little significant impact on the frequency with which consumers purchase and drink wine. In addition, gender does not significantly...

...Hervé Remaud; Sharon L. Forbes; Tracy‐Anne De Silva Purpose The purpose of this paper is to discuss the use of formal environmental management systems (EMSs) in wineries. It reports on the implementation of EMSs amongst New Zealand wineries and explores whether environmental, social, economic...

...Simone Mueller; Steve Charters; Joanna Fountain; Charles Lamb Purpose The primary aim of this research is to identify the wine consumption behaviour of Generation Y in New Zealand to explore whether differences exist in the wine behaviour of Gen Y in comparison to Generation X and to seek possible...

...Rupert Tipples Purpose The purpose of this paper is to explore the fragile link between a medium sized New Zealand wine business and a major overseas supermarket chain, and how a smaller business can survive market disappointments such as reduced supply contracts. Design/methodology/approach...

... wine sales. Research limitations/implications The research focused on a relatively small number of consumers in Australia and New Zealand and thus may not be immediately generalisable to other markets. Practical implications The research highlights numerous areas for improvement...

...Abel Alonso; Rick A. Fraser; David A. Cohen Purpose Since the early 1990s, New Zealand's wine industry has experienced significant growth, including the much larger volume of grapes being produced, more wineries being open to the public and more wines being exported. However, this growth has...

... were included. A questionnaire was randomly presented in a mail survey to 1,144 New Zealand respondents drawn from a national wine mailing list (n=640) and an academic institution (n=504). No follow‐up was undertaken and a 28% response rate was achieved. Generation‐X wine consumers exhibited...

... New Zealand. Although web potential has been well documented, the reality lags somewhat behind. A survey of thirty‐six Hawke's Bay winery websites was conducted applying a content analysis method previously used within the international wine sector. The results show positive adoption of current web...

...Mark M.J. Wilson; Robert W. Goddard The wine industry of New Zealand has rapidly developed and matured in the last decade to produce an international product that is highly desired by key global markets, and has become a major contributor to the economy. However, limited productive capacity...

... and beliefs on the importance of various elements of wine label information. © MCB UP Limited 2003 Wine Labels Information Importance Marketing New Zealand The Importance of Wine Label Information The Importance of Wine Label Information Dr Art Thomas, Research Manager, Eastern Institute...

... performance. The research employs the Australian and New Zealand wine industries as a context to consider this relationship. Analysis suggests that a higher degree of integration in marketing communications management results in better brand performance. As a result, managers of wine brands should consider...

...Michael Beverland Many industry commentators in New Zealand are predicting a rationalisation in the industry. The New Zealand wine industry consists of 297 wineries, of which, 285 are competing for just 10% of the domestic market. Using a survey derived from a set of interviews with key industry...

... an integral part of any wine's promotion and consumption. This article reviews New Zealand's wine market against limited available consumer research. The retail environment, segmentation, motives and influences are also examined prior to an elaboration of wine packaging that focuses on labels. It is concluded...

...Michael Beverland Despite the important role of salespeople in forming relationships with customers, little research has been carried out in this area. Based upon a series of interviews and a large‐scale survey of salespeople in the New Zealand wine industry this paper argues that the role...