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Keywords: User studies
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Journal Articles
Developing performance measures within a marketing frame of reference
Available to Purchase
Journal:
Information and Learning Sciences
New Library World (2001) 102 (4-5): 146–154.
Published: 01 May 2001
... identified (McClure et al., 1987), and include the following: Libraries Performance measurement Marketing User studies Information services The library and information agency user market and the information environment are in a constant state of evolution and change. The consequent...
