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Journal Articles

How streamer’s follower count affect consumers’ immediate purchase behavior: the moderating effect of context collapse

Mengmeng Song, Rui Guo, Yuchen Wang, Jian Mou

Industrial Management & Data Systems (2026) 126 (5): 1775–1800.

https://doi.org/10.1108/IMDS-12-2024-1274

Published: 12 December 2025

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Includes: Supplementary data

Journal Articles

I can feel AI failure: the impact of service failure type and failure assessment on customer recovery expectation

Mengmeng Song, Xinyu Xing, Yucong Duan, Jian Mou

Industrial Management & Data Systems (2023) 123 (12): 2949–2975.

https://doi.org/10.1108/IMDS-10-2022-0642

Published: 22 September 2023

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