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Keywords: Business network theory
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Journal Articles
Benefits or costs? Exploring the international expansion process of the business group
Available to Purchase
Journal:
International Marketing Review
International Marketing Review (2024) 41 (6): 1300–1329.
Published: 26 August 2024
...Shan-Huei Wang Purpose Drawing on the time compression diseconomies perspective and business network theory, this study examines how the international expansion of a business group’s pace, scope and rhythm affects its performance. Design/methodology/approach Panel data (1999–2013) from the top...
