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Keywords: Cyprus
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Journal Articles
International Marketing Review (1998) 15 (5): 373–397.
Published: 01 October 1998
... Cyprus, the study first classifies firms in three homogeneous groups using 15 clustering criteria of export involvement. It then identifies the underlying dimensions of ten behavioural factors describing the working relationship between exporters and their import customers. Finally, it traces differences...
Journal Articles
International Marketing Review (1996) 13 (2): 4–19.
Published: 01 April 1996
... of the findings both for business practitioners and for public policy makers are highlighted and a set of future research directions outlined. Cyprus’ gradual shift from heavy reliance on import substitution strategies in the past to contemporary export orientation makes it an interesting test case...
Journal Articles
International Marketing Review (1995) 12 (1): 4–25.
Published: 01 February 1995
... revealed no significant differences in the inhibiting impact of the resulting groups. © MCB UP Limited 1995 Barriers Competition Cyprus Export The globalization of the business environment has been one of the most significant developments of the post‐war era, resulting in many...

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