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Keywords: Electric machines
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Journal Articles
Journal:
International Marketing Review
International Marketing Review (2003) 20 (6): 604–620.
Published: 01 December 2003
... of expressive utilities (status, prestige) associated with it, to the same extent. This suggests that consumers of imports will perceive higher levels of performance as imports will generate a higher level of expressive utilities. © MCB UP Limited 2003 Adaptability Electric machines Performance...
