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Keywords: Employees
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Journal Articles
Journal:
International Marketing Review
International Marketing Review (2010) 27 (6): 652–675.
Published: 02 November 2010
...Henry F.L. Chung; Peter Enderwick; Jinda Naruemitmongkonsuk Purpose This exploratory study aims to examine the influence of immigrant employee effects within a sample of small New Zealand‐based international service providers. Design/methodology/approach Seven immigrant employees from six...
Journal Articles
Journal:
International Marketing Review
International Marketing Review (2002) 19 (5): 525–544.
Published: 01 October 2002
... of formal or informal failure because of difficulties in adjusting and managing across cultural settings (Birdseye and Hill, 1995). Global marketing Span of control Distribution management Transaction costs Employees Marketing management In order to recognize the critical control dimensions...
