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Keywords: Information
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Journal Articles
Journal:
International Marketing Review
International Marketing Review (2013) 30 (4): 323–356.
Published: 09 September 2013
...Stephanie Slater and Constantine Andriopoulos; Luai Jraisat; Manto Gotsi; Michael Bourlakis Purpose – Our understanding of the drivers of information sharing in export supply chains (ESCs) in general, and in agri-food ESCs in particular, remains scarce. In response, the authors’ paper seeks...
Journal Articles
Journal:
International Marketing Review
International Marketing Review (2003) 20 (1): 67–94.
Published: 01 February 2003
...Rakhee Vyas; Anne L. Souchon Using information effectively has become a critical determinant for gaining competitive advantage and enhancing business performance. In this context, the need for further research into export information use is particularly pressing, given the increased recognition...
Journal Articles
Journal:
International Marketing Review
International Marketing Review (2003) 20 (1): 44–66.
Published: 01 February 2003
...Jasmine E.M. Williams This study focuses on the use of export marketing information in small and medium‐sized enterprises (SMEs), an area that has previously attracted little academic research attention. It reports on the application of scales measuring instrumental/conceptual and symbolic export...
Journal Articles
Journal:
International Marketing Review
International Marketing Review (1999) 16 (2): 143–168.
Published: 01 April 1999
...Anne L. Souchon; Adamantios Diamantopoulos Export information acquisition has mostly been examined disparately as researchers have tended to focus on certain modes of information acquisition independently of others. Furthermore, past studies have typically employed single‐item measures...
Journal Articles
Journal:
International Marketing Review
International Marketing Review (1994) 11 (6): 23–47.
Published: 01 December 1994
... found to influence export performance will be considered. Then we will discuss the export performance models that have sought to bring these variables together in comprehensive conceptual frameworks. © MCB UP Limited 1994 Export Information International trade Marketing research United...
Journal Articles
Journal:
International Marketing Review
International Marketing Review (1994) 11 (6): 4–22.
Published: 01 December 1994
...Susan J. Hart; John R. Webb; Marian V. Jones Examines the market research activities of UK industrial exporters. First reviews the literature concerned with information for international marketing in general and export marketing research in particular. Describes the method of a research study...
