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Keywords: Integrated consultancy working
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Journal Articles
How knowledge acquisition creates a competitive edge? A qualitative inquiry from international consultancy alliance
Available to Purchase
Journal:
International Marketing Review
International Marketing Review (2022) 39 (3): 653–681.
Published: 11 January 2022
...) {{Strauss, 1990 #136} Strauss, 1998 #139} is used for data analysis in this research. Findings It was found that the processes of explicit and implicit knowledge acquisition from Chinese firms are integrated consultancy working, social and technical adaptability and seeking confirmation about the work...
