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Keywords: International relationship marketing
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Journal Articles
Journal:
International Marketing Review
International Marketing Review (2005) 22 (4): 474–476.
Published: 01 August 2005
... . 169 pp. , ISBN: 0‐7623‐1044‐8 Advances in International Marketing: Volume 14 Series Editor: S. Tamer Cavusgil Hardback © Emerald Group Publishing Limited 2005 --> Gray markets International market entry Channel integration Countertrade International relationship marketing Cross...
